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What Changes People's Minds About Climate Change?

The New York Times ran a piece in yesterday's Home section that explores why six Americans changed their minds about climate change -- from agnostic to believers that climate change is caused mainly by human activity.

The article notes that "[n]early 70 percent of Americans now say that climate change is caused mainly by human activity," and the "number of Americans who say they worry 'a great deal' about climate change has risen by about 20 percentage points."

The key observation for thought leaders, however, is that "the overall upward trend in opinion . . . [is] strongly tied to the fact that more people are beginning to relate to climate change as a personal issue."

So keep that in mind. The personal is political.

Image credit: The New York Times

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